January 20, 1940 The real Thing Goes to War

Today in History

In 1865, Confederate Cavalry officer John Stith Pemberton was wounded by a saber slash. Like many, Pemberton became addicted to the morphine given him to help ease the pain. Unlike most, Doctor Pemberton possessed the wherewithal to do something about it.

In civil life, Pemberton was a chemist.  After the war, the former cavalry officer experimented with non-opiate pain killers, landing on a combination of the coca leaf and kola nut.  By 1886 he was bottling his concoction and selling it for 5¢ a bottle out of an Atlanta pharmacy.  Ten years later, Coca-Cola was available in every American state and territory.

Cocaine_CocaCola2

Europeans had long believed that natural mineral waters held medicinal qualities, and favored such beverages over often-polluted common drinking water.  

In 1919, France welcomed the Coca Cola company with the first bottling plants in Paris and Bordeaux. The company aggressively expanded into the European market over the…

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